Success Stories from Catherine Robson - Podcast on Whooshkaa

Pascale Helyar-Moray
SUCCESS STORIES FROM CATHERINE ROBSON

Pascale Helyar-Moray is the CEO of Super Rewards, a start up company that partners with Australia retailers to top up your super when you shop online.

In this episode of Success Stories, Catherine Robson speaks with Pascale after the October launch of Super Rewards. Pascale's business aims to address the gender imbalance of Australia's superannuation funds. Women retire with 42% less super than men and only enough for six years of retirement. Pascale tells Catherine where this idea started, how scalable she thinks it is and why Barbie might be the key to switching off.

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